Shield deodorant was originally created in Australia by a pharmacist and his wife in 1900. Since then, its advanced technology has led the way. The undisputed market leader in the deodorants category, Shield has a proud history of being the first to introduce new benefits into the market. Shield continues to provide superior products which offer long lasting protection against wetness and odour to male and female consumers.
Shield, it won’t let you down.
Shield gives you the confidence to handle whatever the day has in store so that you know your deodorant won't let you down.
Shield is an established dual-gender brand with tailored solutions for men and women, and has even extended to a Shield Teens range catering specifically to this target.
Formats: Aerosol, roll on , sticks and sachets
Shield only works with the best celebrity ambassadors who trust Shield for number one protection against wetness and odour. Our celeb brand ambassadors to date include: renowned SA singer Lira, all star Bafana Bafana player Siphiwe Tshabalala’ and more recently, the Springbok team (Shield is the official anti-perspirant of the Spingbok team)
Key facts
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World's largest deodorant in sales and market shares
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Number one position across more than half the world
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Proprietary body-responsive technology
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Protection against wetness and odour