Magnum ice cream, the authority on pleasure, today announced it will be partnering with Uber to deliver indulgent pleasure to people around the world, for Uber’s annual #UberIceCream Day on Friday, 15 July.
The collaboration between Magnum and Uber will be the most indulgent delivery experience that South Africa’s cities have ever seen. On 15 July, Uber users can request delivery of delicious Magnum bars through the app to enjoy with friends.
Johannesburg, Cape Town, Durban and PE residents can select their ideal location to indulge together with Uber Ice Cream –whether a bustling office or cosily at home—users can have 4 Magnums delivered to their doorstep for R100.
This Uber Ice Cream will be a true day of international indulgence with Magnum bars; with 6 continents, 30 countries and hundreds of cities participating. Join the global ice cream social and make sure to share images with the #UberIceCream. Demand will be very high and availability limited so join in the indulgence as early as possible.
How It Works:
- Open the Uber app on Friday, July 15, between 11am and 3pm
- Set your location
- To request, choose the Ice Cream option in the app by sliding on the right. If a vehicle is available, you’ll be enjoying your Magnum in minutes.
- If connected, order away and your Magnum Ice Cream will be delivered
Launched in 1989, Magnum was the first handheld ice cream targeted as a premium adult offer. Today, Magnum is one of the world’s leading ice cream brands, selling over 1 billion units annually worldwide and it is the biggest brand of Unilever ice creams.