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Axe has become one of the world’s most popular male grooming brands, by being a guy’s best first move. Cool, adventurous and never dull, Axe is designed to keep guys a step ahead in the dating game.

AXE, known as Lynx in the UK, Ireland and Australia, was originally launched in France back in 1983 and was the first body spray to be launched as a stand-alone brand. Since then AXE has become one of the world’s most popular male grooming brands, comprising of deodorant, shower gels and shampoos.

Axe has been the expert on talking to guys for 33 years and the brand knows that what matters to men has evolved with time. Now more than ever, attractiveness is about being your own man, in your own way.

Individuality is the new sexy and attraction is connection, not conquest. Axe believes that a man’s individuality is what makes him attractive and we’re going to celebrate and promote that notion wherever we go with more freedom, less rules and a world of possibilities.

What's in our products?

What's in our products?

Look up ingredients in European home and personal care products.

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Careline contact details

Unilever Belgium N.V.
Humaniteitslaan/Boulevard de l’Humanité 292
1190 Brussel/Bruxelles

Av. El Dorado No 69 B-45
7 Floor. Corporate Center building

T: 018000 527517

Home & personal care
T: 018000 513130

Unilever Danmark A/S
Ørestads Boulevard 73
2300 København S

Unilever France S.A.
20 rue des Deux Gares,
92842 Rueil Malmaison Cedex

Unilever Deutschland  
Konstantin Bark 
Am Strandkai 1
20457 Hamburg


Hindustan Unilever Limited
Unilever House, B. D.
Sawant Marg
Chakala, Andheri (E)
Mumbai - 400 099

Unilever Japan Head Office
Nakameguro GT Tower (Reception 22F)
Kamimeguro, Meguro-ku

Unilever Tea Kenya Limited

Kericho-Nakuru Road

P.O.Box 20 – 20200

Kericho, Kenya

Unilever (Malaysia)
Holdings SDN BHD
Level 33-35, Menara TM 
Jalan Pantai Baru
59200 Kuala Lumpur
PO BOX 11015 
50732 Kuala Lumpur

Unilever N.V. Weena 455
PO Box 760 3000
DK Rotterdam

Martin Linges vei 25,

1364 Fornebu, Norge

Unilever Jeronimo Martins Lda.
Largo de Monterroio
Mascarenhas 1
1099-081 Lisboa

Unilever de Puerto Rico
Professional Offices Park
997 San Roberto Street, Suite 7
San Juan, PR 0096

Unilever South Central Europe SA
Baneasa Business & Technology Park
42-44 Bucuresti-Ploiesti street
Building B
4th floor
District 1
013696 Bucharest

Unilever Vietnam
156 Nguyen Luong Bang Avenue
Tan Phu Ward, District 7
Ho Chi Minh City

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